At the end of the year, the fashion company Hugo Boss ends his long-standing commitment to Formula 1 and starts sponsoring Formula E instead. Of course, Formula One is the king class in racing, but Formula E is more innovative and sustainable,”said CEO Mark Langer in an interview with the news magazine”Focus”.
Longer on:”The drive, the races in the big cities, He stressed that it was not monetary reasons that had been decisive. “It was not a question of money. But after many years in formula 1, actually since Jochen Mass in the’70s, we’ve been thinking about what’s the next thing? What’s next?”said the manager.